For SEO expert Mikaël Priol, founder of the Netlinking.fr agency, 3 essential criteria are taken into account by Google to index a page in the search results and position it in relation to others. But they do not necessarily have...

We often attribute the search for better conversion to the marketing approach. However, it is just as much a question of user experience (UX). Indeed, if the “best practices to increase conversions” are known and numerous, there comes a stage...

The success of your WordPress website is largely based on the UX (User eXperience). If users encounter problems on your website or are hindered in any way in browsing, reading or discovering pages, they will look elsewhere and remember it...

In designing and building a relevant and effective website, SEO and UX Design are two factors to consider. The user experience (UX) has an impact on the natural referencing (SEO), hence the need to combine them to benefit from a...

UXO (User eXperience Optimization) is an acronym used in the field of UX design to designate optimization processes centered on the user experience. UX Designer, interface designer or interactive application designer (for smartphone, tablet or web) use it frequently when...

You have decided to redesign your site, to clean it up and optimize it for search engines by working on your content and keywords. Your positioning has improved and you have gained visibility in the search results pages. You went...

Many tools now exist to perform competitive research. They allow you to consult the traffic of each of your competitors but also to discover many other data: their used keywords, the most popular pages, backlinks, the most successful advertising campaigns…...

You are planning to create your website? Whether you decide to create it yourself or to call upon a professional, it is important to be clear with your objectives beforehand. Here is an overview of the right questions to ask...

Through a statement published on its official website, the social network gives an explanation for the 6-hour outage that affected Facebook, Instagram, WhatsApp and Messenger this Monday, October 4 late in the day. Facebook CEO Mark Zuckerberg also posted an...

At the Facebook Connect 2021 event held on October 28, Mark Zuckerberg made a big announcement that Facebook was changing its name: from now on, it will be called Meta, in reference to the metaverse. This new name brings together...